I’m Chandra, a Senior Product Designer with over a decade of experience shaping scalable, intuitive digital products across fintech, healthcare, and SaaS. I combine design strategy, systems thinking, and user empathy to deliver experiences that are not just visually compelling but drive real impact.
Portfolio

Navin Patel
Global TA Head @ AtkinsRéalis | Top 100 HR Leader | HR Speaker
I had a great experience working with Chandra during our time at Affine. He consistently went above and beyond in supporting the Talent Acquisition team, particularly by lending his technical expertise to help us assess candidates for specialized roles. Thanks to his strong technical acumen and collaborative approach, we were even able to successfully close a key position with him as the selected candidate.
Chandra stands out for his professionalism, sense of ownership, and unwavering commitment to organizational goals. He is proactive, reliable, and always willing to go the extra mile to ensure success—not just for himself, but for the team and company as a whole. His dedication and team-oriented mindset made him a valuable asset, and I truly enjoyed partnering with him.

Yoshi K
GBS Capabilities Lead at The Kraft Heinz Company
I’ve worked alongside Chandra through multiple workstreams in our Kraft Heinz Global Business Services Agile Release Train Program. In those days, I’ve seen his talents in the core elements of his role as a UI/UX Designer such as having succinct clear communication, empathy, ideation, organization and a lusty understanding of information architecture. He also demonstrated his abilities in leading projects that extended well beyond the scope of his role including: service design research, moderated user research sessions, and lead projects with data engineering teams across the country. His unwavering dedication made him an invaluable asset to our team. I endorse Chandra and wish him the best in him future career endeavors.

Nikhil Agarwal
Vice President at HSBC
Chandra is a highly talented professional with both interpersonal and creative skills

Krishna Griddaluru
Data Engineer at Affine
I have worked with Chandra on a FMCG project where we collabrated with customer on their requirements and he delivered a robost, user friendly dashboards. His UX design skills brought a fresh and innovative perspective to our team. Chandra excels in creating seamless and intuitive user experiences, always putting the user at the forefront of their designs. Chandra was always eager to collaborate and share ideas, making the entire design process smooth and efficient. His contributions were invaluable, and I wholeheartedly recommend Chandra for any UX design opportunity.

Sripathy Venkateswaran
Vice President, Analytics Engineering at Affine.
I’ve had the pleasure of collaborating with Chandra on several projects. Consistently, he brings a unique perspective and delivers visually compelling designs that effectively communicate the core message. His deep knowledge, accommodating nature, and meticulous attention to detail make him a valuable asset to any design team.

Sourima Dutta
Customer Engagement Specialist for Analytics Consulting
I had the pleasure of working with Chandra in many of my client related requests at Affine, where his expertise as a Senior UX Designer was instrumental in driving successful project outcomes. His clear communication, user-first approach, and deep understanding of information architecture made collaboration effortless. Beyond his core design responsibilities, Chandra took initiative in leading research efforts, facilitating cross-functional collaboration, and ensuring alignment between business goals and user needs. His dedication and problem-solving mindset made him a valuable asset to our team.
I highly recommend Chandra and am confident he will continue to excel in his career.
Process
How it works
Discovery
Understanding People and Problems
- Conduct stakeholder interviews, user interviews, and contextual inquiries
- Audit current systems, review analytics, and identify key pain points
- Align user goals with business objectives
Define
Framing the Right Challenge
- Translate research into actionable problem statements
- Run hypothesis workshops with cross-functional teams
- Define MVP scope with measurable success criteria (KPIs/OKRs)
- Prioritize features using impact vs. effort or MoSCoW techniques
Ideate
Rapid Exploration
- Co-design with users and stakeholders when possible
- Sketch wireframes, create low-fidelity prototypes
- Explore multiple directions to validate concepts quickly
- Use collaborative tools (like Miro or FigJam) for remote ideation
Prototype
Bringing Ideas to Life
- Develop interactive prototypes using Figma or similar tools
- Align UI components with the design system (if available)
- Collaborate with developers for feasibility check and early feedback
- Prepare for usability testing or stakeholder reviews
Test & Validate
Learn Quickly, Fail Early
- Conduct moderated/unmoderated usability testing
- Validate MVP against real user behavior and feedback
- Iterate based on feedback, metrics, and new insights
- Document findings to inform future sprints
Build
Design to Development Handoff
- Participate in sprint planning, stand-ups, and retrospectives
- Deliver design assets with clear specs, states, and interactions
- Support QA with design acceptance criteria
- Continuously collaborate with devs for smooth implementation
Measure & Improve
Design Doesn’t End at Launch
- Track usage, drop-off points, and satisfaction metrics (e.g., CSAT, NPS)
- Analyze heatmaps, session recordings, and user behavior
- Run A/B or multivariate tests to optimize experience
- Feed learnings back into the product backlog

